Plus, play pickleball for a good cause.
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Today’s Forecast

85º | 0% chance of precipitation
Sunrise 6:09 a.m. | Sunset 8:26 p.m.
 

Take a walk down Memory Lane

Explore the history of the Ardmore neighborhood
WStoday_ Ardmore historic district
The Ardmore Historic District is about 13 blocks long and 10 blocks deep. | Photo by WStoday
With ~4,300 households, the Ardmore neighborhood is the largest neighborhood in Winston-Salem. It’s located about three miles southwest of downtown and nestled between the city’s two hospitals. Hawthorne Road runs through Ardmore, but its boundaries extend to Stratford Road and Salem, Silas Creek, and Peters Creek Parkways.

Some homes in the neighborhood are more than a century old. Let’s take a stroll through the history.

Drawing up a plan

Ardmore’s roots are connected to the Crafton Heights development, which was created as an extension of the West End. Southern Development Company purchased farmland for Crafton Heights in 1910. Its success spurred the purchase of tobacco manufacturer EL Lockett’s neighboring farm in 1912, just one year before the towns of Winston and Salem merged.

Black and white photo of home.

The Fred J. DeTamble house at 438 Ardmore Avenue, later Hawthorne Road, in 1924.

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Photo via Digital Forsyth

A contest was held to name the new suburb and a judging panel liked HL Neisser’s suggestion of “Ardmore” best. Ardmore is derived from the Irish “Ard Mór” or the Scottish Gaelic “Àird Mhòr”, which means “great height”, a possible nod to the neighborhood’s elevation and terrain.

Keeping up with demand

The first three houses were built on Ardmore Avenue — now Hawthorne Road — in 1914. As the population of the Twin City grew, so did the popularity of the neighborhood. A building blitz continued for decades, incorporating various housing trends like detached car garages. Schools, apartment buildings, and public parks also went up.

Splitscreen with photo of white fire station with red roof. The left photo has a flag at half staff and a fire engine parked in the single bay. The right side has grass and a two-story building.

The fire station on West Academy Street in 1966 (left), and in Jan. 2023 (right).

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Photo (left) via Digital Forsyth, photo (right) via Google Maps

The Ardmore Historic District, which encompasses more than 2,200 properties within the larger Ardmore neighborhood, was added to the National Register of Historic Places in 2004. This district is roughly bounded by Knollwood, Queen, Duke, and Ardsley streets.

Active Ardmore

Today, the neighborhood is known for its tree-lined streets and tight-knit community. Residents host popular events like Ardmore Art Walk and Ardmore RAH! and they have their own neighborhood association. According to WStoday readers, the neighborhood also boasts the best coffee shop in the city.
Asked

How well do you know the Ardmore neighborhood and its history?
Test your knowledge
 
Events
Wednesday, May 22
  • Spanish/English Language Exchange | Wednesday, May 22 | 7-8 p.m. | Chad’s Chai, 617 N. Liberty St., Winston-Salem | $8 | Practice your Spanish or English and delight in forming new friendships through conversation.
  • Winston-Salem Dash vs. Bowling Green Hot Rods | Wednesday, May 22 | 7 p.m. | Truist Stadium, 951 Ballpark Way, Winston-Salem | $13-$53 | Who doesn’t love wings? Enjoy $0.50 wings specials during the game every Wednesday.*
Thursday, May 23
  • Curator Tour: “From Alpha to Creation” | Thursday, May 23 | 6-7 p.m. | SECCA (NC Museum of Art, Winston-Salem), 750 Marguerite Dr., Winston-Salem | Free | Join Associate Curator of Contemporary Art Maya Brooks for an exploration of Southern spirituality.
  • Trellising Basics for Home and Community Gardens | Thursday, May 23 | 4-5:30 p.m. | Crossnore Community Garden, 1001 Reynolda Rd., Winston-Salem | Free, RSVP | Learn the basics of different trellising techniques and how it boosts plants’ vining, saves space, and increases airflow.
Friday, May 24
  • Moon in Bloom Retreat | Friday, May 24 | 5-8 p.m. | The Breathing Room, 918 Bridge St. NW, Winston-Salem | $23 | Enjoy an evening of relaxation, self-care, and connection under the full moon’s glow.
Saturday, May 25
  • The Social Connect | Saturday, May 25 | 6-7:30 p.m. | Delta Arts Center, 2611 New Walkertown Rd, Winston-Salem | $25 | Network, build connections, and expand your social circle in a relaxed and casual environment.
Events calendar here
Click here to have your event featured.
 
Finance

Aspire to retire? This startup wants to help you plan.
grey haired man sitting on a bench in a park in the springtime, wearing a blue t-shirt and a green jacket, smiling at the camera
A financial advisor could help you save and invest for retirement. | Photo provided by SmartAsset
This Princeton grad’s startup raised $161M to help people plan for retirement.

If you’re one of the whopping 110 million Americans over age 50 — or a wise millennial planning ahead — SmartAsset’s free quiz makes it easy to find vetted financial advisors who serve your area. Research suggests that people who work with a financial advisor could end up with 15% more money to spend in retirement.¹

Ready to kickstart your retirement plans?
Get your financial advisor matches today
¹ “Journal of Retirement Study Winter” (2020). The projections or other information regarding the likelihood of various investment outcomes are hypothetical in nature, do not reflect actual investment results, and are not guarantees of your future results. Please follow the link to see the methodologies employed in the Journal of Retirement study.
News Notes
Ranked
  • No. 60. That’s where Winston-Salem falls on US News and World Report’s ranking of 150 cities for its “Best Places to Live in the US in 2024-2025" list. The Twin City received a 6.4 (out of 10) quality of life score + a 7.4 score for housing value when comparing costs to median household income. (Triad Business Journal)
Number
  • $14.6 million. That’s how much funding the US Department of Education awarded to Winston-Salem/Forsyth County Schools. The district will use the Magnet Schools Assistant (MSAP) Grant funding for Project Revitalize, which will create or strengthen magnet programs at four area schools.
Plan Ahead
  • Get ready to enjoy an afternoon of food and drinks at the Tacos and Margaritas Festival on Saturday, June 1. Gates at the Winston-Salem Fairgrounds open at 12 p.m. and the event runs until 5 p.m. — tickets start at $15 or will be available for $20 at the door.
Edu
  • Register to get resources on your child’s next educational milestone. “A Smart Start to Kindergarten” will provide educational and health information to families with rising kindergartners from 3 p.m. to 6 p.m. tomorrow, May 23. The event will take place at the Goodwill Store on University Parkway and is free to attend.
Sports
  • Wake Forest Baseball will take on Pitt in their first matchup in the ACC Tournament. The No. 8 seed Deacs play in Charlotte at Truist Field at 3 p.m. (Winston-Salem Journal)
Cause
  • Play pickleball for a good cause. The Forsyth Humane Society will host the 2024 PicklePaw Classic at Sedge Garden Park (401 Robbins Rd.) Friday, June 21 through Sunday, June 23. Registration fees start at $60 and increase on Tuesday, May 28.
Eat
  • Enjoy a campfire treat minus the smelly smoke with these s’mores mug cakes — just pop them in the microwave for a warm and cozy dessert.*
Plan Ahead
Health
  • Wild Health creates you a personalized 50-page report detailing your ideal nutrition, exercise, and recovery plan — all based off your genetics + biometrics. Get 20% off with code WH20.*
Try This
  • Want to get your brand in front of our readers? Check out our self-service advertising, a quick and easy way to get acquainted with our local audience through Display and Branded Content. Psst... Social Posts are now available. Get started today.
 
Talk

Family reflections

Imogen Cunningham’s granddaughter to visit Winston-Salem
Splitscreen of person with blonde hair standing against a bookshelf wearing a scarf on left. A black-and-white photograph on the right shows a person wearing glasses and a French beret hat holding a camera.
Do you see a resemblance? | Photos courtesy of Reynolda
Not only can you see Imogen Cunningham’s work on display in the Twin City, you can hear what the late photographer was like from one of her family members. Her granddaughter will share her own personal insights days before “Seen and Unseen: Photographs by Imogen Cunningham” concludes at Reynolda House Museum of American Art.

Meg Partridge will take part in gallery talks on Friday, May 24 and Saturday, May 25 from 12 p.m. to 1 p.m. She will screen her own short documentary “Portrait of Imogen” and answer audience questions on Saturday from 2 p.m. to 3:30 p.m.

Partridge grew up visiting her grandmother in San Francisco. Serving as the photographer’s assistant in her teens led to a deeper understanding of the artist’s life and work. Partridge now keeps her grandmother’s legacy alive as director of the Imogen Cunningham Trust.

Tickets to the events featuring Partridge start at $10. The exhibit is on display through Tuesday, June 3.
The Buy

Group A, The Buy 5.22.24 (Affiliate + Six & Main)
Lululemon’s everywhere belt bag, which you truly can take everywhere, from errands to hikes to shopping. Points for being hands-free.
6AM City In-house
 
The Wrap
 
Cambridge Wrege.jpg

Today’s edition by:
Cambridge
From the editor
I lived in Ardmore as a newlywed so the neighborhood will always hold a special place in my heart. My favorite memories include hosting an oyster roast with friends on the back patio, enjoying July 4th from our front porch, and finding a stray cat who became a much-loved member of our little family.
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