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Winston-Salem Dash

79º | 58% chance of precipitation

Sunrise 6:34 a.m. | Sunset 8:13 p.m.


🐫 “Camel City” explores industry + history in WS

Presented by Reynolda
Panoramic Winston-Salem skyline views (1-3); two women placing tobacco leaf on a drying conveyor rack, 1961 (4); Seven women and one man de-stemming tobacco leaves by hand, undated, alongside The Reynolds headquarters building at night, circa 1950s (5); “Old Joe” of the Barnum & Bailey Circus, 1913 (6); one woman working a Camel quality control machine, April 1938, alongside two women inspecting Camels,1945 (7).
Panoramic Winston-Salem skyline views (1-3); two women placing tobacco leaf on a drying conveyor rack, 1961 (4); Seven women and one man de-stemming tobacco leaves by hand, undated, alongside The Reynolds headquarters building at night, circa 1950s (5); “Old Joe” of the Barnum & Bailey Circus, 1913 (6); one woman working a Camel quality control machine, April 1938, alongside two women inspecting Camels,1945 (7). | Photos courtesy of R.J. Reynolds Tobacco Company
Opening August 16 and timed with the 150th anniversary of the R.J. Reynolds Tobacco Company, Reynolda’s newest exhibition, “Camel City: Tobacco and Transformation: 1875–1964,” offers a nuanced, in-depth exploration of Winston-Salem’s industrial rise and the people who made it possible.

Curated by Deputy Director Phil Archer and Archivist Bari Helms, the exhibition draws primarily from loans from R.J. Reynolds Tobacco Company, along with objects sourced from the Reynolda House Archives and Forsyth County Public Library, to trace R.J. Reynolds Tobacco Company’s rise from a small red brick factory to a 20th‑century powerhouse.

History, by the numbers:

  • 1875: The year R.J. Reynolds Tobacco Company was founded in WS
  • 1913: The year Camel cigarettes launched
  • 4: The (very few) number of years it took for Camel to become the No. 1-selling cigarette brand in the US, capturing ~40% market share by mid‑1920s
  • 1946: The year the ad campaign “More Doctors Smoke Camels” launched, running until the early 1950s
  • 17,000+: The number of RJR workers during its peak employment era
  • Thousands: Estimated number of Black women employees

The “ad man,” explored:

Original advertisements, branding materials, and masterworks by Frederick Mizen, Edward Leigh Chase, and McClelland Barclay illustrate how tobacco companies used fine art to align their products with a polished, aspirational lifestyle. Meanwhile, archival photographs reveal the realities of factory life — both its modern efficiencies and the challenges workers faced.
Workers in the stemming room of a tobacco factory, 1938 (1); Worker Strike at R.J. Reynolds Tobacco Company, 1947 (2); Strikers from United Tobacco Workers Local 22 union on the picket line at Piedmont Leaf Tobacco Company, 1946 (3); Arrest of 22-year-old Margaret DeGraffenreid (4);  Gwendolyn Bailey entering R.J. Reynolds High School with Velma Hopkins and Harvey Johnston during the beginning of integration for R.J. Reynolds High School, 1957 (5).

Workers in the stemming room of a tobacco factory, 1938 (1); Worker Strike at R.J. Reynolds Tobacco Company, 1947 (2); Strikers from United Tobacco Workers Local 22 union on the picket line at Piedmont Leaf Tobacco Company, 1946 (3); Arrest of 22-year-old Margaret DeGraffenreid (4); Gwendolyn Bailey entering R.J. Reynolds High School with Velma Hopkins and Harvey Johnston during the beginning of integration for R.J. Reynolds High School, 1957 (5).

Photos courtesy of Forsyth County Public Library Photograph Collection, Winston-Salem, N.C.

Labor behind the rise:

The exhibition amplifies marginalized voices, particularly Black women, whose labor was critical to RJR’s early success. Visitors will experience a complex and thought-provoking narrative that interweaves industry, identity, labor, and social change.

Special ways to see it:

From “Drinks at Dusk” to curated speaker panels, lifelong locals and Camel City newbies can plunge deeper into the history with eight special events during the exhibition’s run.
Plan your visit + get tickets

Asked

What was Camel cigarettes’ famous slogan?

A. “Taste the Difference”
B. “America’s Smoothest Smoke”
C. “I’d Walk a Mile for a Camel”
D. “Light Up with Camel Pride”
Test your slogan smarts

Editor’s Pick

WStoday: Audience of people watching two professional tennis players on the court at Wake Forest Tennis Complex during the Winston-Salem Open
Pro tip: Don’t forget a hat or umbrella to help keep the afternoon sun off. | Photo by WStoday
You just got served... with good news. The Winston-Salem Open is bringing players and visitors from all around the world from Saturday, Aug. 16-Saturday, Aug. 23, at the Wake Forest Tennis Complex (100 W. 32nd St.). Whether you choose to volunteer and get access to the tournament or want to be part of special events like College Night and Mascot Monday, there are plenty of activities to keep you entertained.

Editor Kellina here. Having gone to this big tennis tournament the last two years, I highly recommend bringing a portable fan as the heat builds up throughout the day.

Enter off Deacon Boulevard to access free parking, but first — grab your ticket.
OrthoCarolina

Events

Monday, Aug. 11

Puzzle-Palooza | 6:30-8:30 p.m. | Miller Park Community Center | Free | A little friendly competition never hurt anyone — get ready to own this puzzle game to start your week.

Tuesday, Aug. 12

Black Cowboys: Generations, Chapter 2 | 2-5 p.m. | Delta Arts Center, The People’s Gallery | Donations accepted | Step into the untold stories of Black ranchers, riders, and leaders who’ve shaped cowboy culture across the country through this cultural exhibit.

Wednesday, Aug. 13

Watercolor Art Class | 1-3 p.m. | Generations Center | Free, RSVP | Learn how to paint a beautiful butterfly in the meadow — materials will be provided. Email Susan Lewis to register.

Thursday, Aug. 14

Design-a-Tote or Mini Bookshelf | 7-9 p.m. | Byrdhouse Books, Kernersville | $40 | Sip, chat, and let the inspiration flow as you paint a cotton tote bag or a mini bookshelf with a design of your choice.

Friday, Aug. 15

End of Summer with Soul Jam | 7 p.m. | Robert Hall | $25 | Groove all night with Winston-Salem’s favorite high-energy band, enjoy tasty eats from Gianno’s, and get a free drink with your ticket purchase.
See our full events calendar
Click here to have your event featured.

News Notes

Mansion Monday

Create your own getaway at this 700+ acre ranch in the heart of Yadkin Valley wine country — just 40 minutes from Winston-Salem. This stunning estate combines family farm charm with a sportsman’s dream: three stocked fishing ponds, a fenced garden for berries and grapes, and endless room to roam. Curious what it takes to make it yours?

Coming Soon

Add this to your records — Low Five Analog Archive is slated to open Saturday, Aug. 16. Patrons can find films, vinyl records, books, and storage for their artwork at the new store located at 535 N. Trade St., next to Little Pep.

Stat

Are Gen Z cereal killers? Sales of the boxed breakfast have fallen by 13% in the US compared to 2021 — a decline attributed to changing preferences in young Americans. But who can blame them when they have local brunch options like this? (New York Post)
“Hot Girl Summer” ruled in 2019. “Brat” summer took over in 2024. Now, this summer has been dubbed “brain rot summer” — a season with no viral anthem, no clear vibe, and scattered cultural chatter. If that makes you want to unplug entirely, touch grass at a local park. (Business Insider)

Number

81. That’s how many days there are until Halloween, but you can get your phalanges on this Ultra Skelly from Home Depot right now. (Engadget)

Kids

Today marks 159 years since the first public roller skating rink opened to the US public back in 1866. Thankfully, the Twin City has a lot more options to keep the kiddos entertained these days. (WUN)

Travel

If you’ve been meaning to check the Biltmore Estate off your bucket list, consider this a sign: It was just named the top must-see attraction in North Carolina. Already been? Try a staycation at one of these unique vacation rentals. (Money Talks News)

Drink

Cold brew, but make it sparkle. This fizzy, refreshing twist on your favorite pick-me-up is the perfect sip for hot days and slow mornings. Get the recipe + refresh your day.*

Finance

📈 This new investment method delivered an 89,900% return

Presented by Pacaso
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Founded by a former Zillow exec, Pacaso has earned $110 million+ in gross profit to date. | Image provided by Pacaso
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Take Revolut. In 2016, 433 people averaged a $2,370 stake. Today? That’s worth $1 million+, up 89,900%. No wonder 10,000+ people and the same VCs behind Uber and Venmo are taking the chance on Pacaso.

Founded by a former Zillow exec, they’ve earned $110 million+ in gross profit to date. They even reserved the Nasdaq ticker PCSO. Invest for $2.90/share.‡‡
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Jobs of the Week

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City Guide

Tee time is calling

Golf green with yellow flag in foreground. The green is bordered by trees and golf carts are driving on either side.
Get out and enjoy the view. | Photo by City of Winston-Salem Recreation and Parks via @ws_recreationparks
We can’t think of a better way to soak in Winston-Salem’s green space than spending some time on the links. Whether you’re looking to connect outdoors with friends or you’re honing in on the perfect swing, here are 16 golf courses to make a tee time around the Twin City.

Members only

Forsyth Country Club, 3101 Country Club Rd., Ste. B | The course started as a nine-hole layout when the club was founded in 1913. Donald Ross designed the current 18-hole course. Take a virtual course tour to imagine how you would play the greens.

Public courses

Reynolds Park Golf Course, 2391 Reynolds Park Rd. | Located close to downtown, this course has beautiful views and a mix of uphill and downhill holes.

Winston Lake Golf Course, 3535 Winston Lake Rd. | The city-owned course that was built for Black golfers in 1956 was added to the National Register of Historic Places in 2023.
13 more golf courses

The Buy

Back-to-school season is in full force. A few of our must-haves for every age and stage include these under $50 noise-canceling headphones for college students, the Stanley IceFlow 2.0 water bottle for kiddos, and these top-rated backseat car organizers for parents.
More back-to-school essentials

Games

Games-Section Header-V2_Blue.png
The fun doesn’t have to end here. After reading the newsletter, head over to our games page. Games refresh with new challenges every day at 6 a.m. from crossword puzzle to Sudoku to themed word search.
Let the games begin

The Wrap

Today’s edition by: Kellina

It’s already August, and fall is close. The Bookhouse already has its pumpkin spice flavor out. You best believe, I made my way there over the weekend to sip on this deliciousness. The verdict? 10/10, would recommend.
Click Support below to help us out!
Finance “investment method” disclaimer: This is a paid advertisement for Pacaso’s Regulation A offering. Please read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the Nasdaq is subject to approvals. Comparisons to other companies are for informational purposes only and should not imply similar success. Under Regulation A+, a company has the ability to change its share price by up to 20%, without requalifying the offering with the SEC.

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