Sponsored Content

Is your checking account doing its job?

Many people open a checking account in their teens and never think about it again. Here’s why that may be a mistake.

Sponsored by
Two people stand in a sunny room holding a jar together.

Y’all know how much we love supporting local. Taxpaying Mutual | Member FDIC

Photo courtesy Piedmont Federal Bank

Spring cleaning isn’t just for your home — your finances need an annual refresh, too.

Whether you’re new to Winston-Salem, starting fresh, or simply wondering if your bank is still the right fit, this is the time of year to take a closer look at your options.

Why? Because a great checking account should work for you, not the other way around.

Look for services that fit your financial goals, real people answering the phone when you call (we swear those still exist), and a bank that actively reinvests in our community.

📍 Start local

Piedmont Federal Bank has been a fixture of Winston-Salem for over 120 years.

Plus, as the area’s only mutual bank, it’s owned by its depositors — not shareholders — so its priority is people, not profits.

Check out their checking solutions and see if it’s time for a change.

Take a look

More from WStoday
From lifting weights, indoor rock climbing, personal training, dance fitness, boxing classes, and martial arts programs — we’ve rounded up 20+ gyms and fitness offerings around the Twin City.
These bakeries get a rise out of the Twin City.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
For the new year, we’re asking readers to submit their top questions about the Twin City for us to answer.
You all love local insights and timely updates that make WStoday a trusted part of your daily routine.
Big changes are coming to the Twin City, and you won’t want to miss this.
Familiarize yourself with the dos and don’ts of holiday recycling in the Twin City.
Have friends or family in town this year? We’re here to help plan their visit.
These city gifts are way better than a Jelly of the Month Club membership.
Hit the road and head to the Port City. We’re sharing all the details about what to do and eat, plus where to stay.